Recently, Linhe Associated Press POS equipment for Linhe city’s current layout situation, proposed to shift from urban areas to rural development objectives and semi-urban regions, gradually focused on marketing high-quality urban business and large businesses, rural businesses in the pattern of regional monopoly.
Concentrate manpower, material and financial resources, regularly organize special meeting bank card acquiring Gongzuo Hui, of acquiring market development trends, there Zhendui Xing formulate Retractable Banner promotional strategies Bingqiang the Bank Card Business Development Naru entire community of performance appraisal, credit Wei Yi units of the acquirer divided the implementation of indicators.
The first positive identification of the introduction of commercial legal authentication, business eligibility verification, CUP blacklist query mechanism. Strict implementation of the business processing system, merchants from the roots to ensure the authenticity of identity to prevent fraud. According to business industry characteristics, the implementation of risk classification management, some shopping malls, nightclubs, bars and bath high-risk business sectors to take the risk of mortgage advance (3 to 5 million), see a single program section, sign all requisitions on a regular basis on income, risk monitoring system prompts such as venture capital to stop the practice of planning models, minimize business risk.
Second, the implementation of maintenance management business layer. Associated Press is mainly responsible for large businesses (including quality shops) the daily maintenance and management; credit is mainly responsible for small and medium sized businesses in the daily maintenance and management.
Adhere to commercial tour system for large businesses, high-quality business and insisted on a tour of 1 day; on the medium-sized businesses do a tour of the 2nd week; on a tour of small businesses do 2 times a month know in good time, eliminate the daily experience of POS business equipment failures and accounting issues, ensure the unimpeded use of POS funds in a timely manner and recorded.
Third, improve service content, strengthen the maintenance management, and continuously improve business loyalty. The agency launched the “24-hour emergency services” and “holiday emergency services,” set dedicated account manager, regardless of day or night, there are problems to be solved as long as the business, availability, and timely home services. Regularly organize business associations, hiking, picnic, birthday PARTY, symphonic music concert and other social activities, cashier for the business launch, “Associated Press POS cashier brush never want” campaign to mobilize the business community to use the credit card machines enthusiasm.
Fourth, step up publicity. Effective use of electronic scrolling Retractable Banner display business locations, business promotion big screen, Retractable Banners, promotional cards, promotional brochures, the merchants checkout placed billboards, advertisements published in the local mainstream media, such as continuous publicity, gradually Marketing event series, regular, providing real benefits for cardholders, while effective in stimulating significant increase in spending to further enhance the brand value of Taurus card.